Thursday, August 22, 2013

New Nike "Just Do It - Possibilities" Commercial w/ LeBron James, Serena Williams, Gerard Pique and more. VIDEO:


To celebrate the 25th anniversary of the iconic "Just Do It" slogan, Nike launched its "Possibilities" commercial featuring NBA champion LeBron James, tennis superstar Serena Williams, FC Barcelona's Gerard Pique, boxer Andre Ward, actor Chris Pine and narration by Bradley Cooper. I used to think Liev Shreiber (actor and narrator of HBO 24/7) was unparalleled as a new age narrator of sports documentaries. But after Cooper's performance in this commercial, now I'm not so sure. By the way, find out how "Just Do It" was born by reading this article from USA Today. My favorite line from Cooper's narration: "Is that Pique?...Yeah that is Pique." Also, LeBron appears in this commercial without his headband. I repeat: without...his...headband. I wonder if that means something. Hmmm the possibilities. MH

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